Yesterday, the market research firm JD Power released its annual report HDTV satisfaction survey of clients who recently bought an HDTV. Samsung has won first place in both categories on the screens of HDTV 50 inch and 50 inch models, and more. Vizio, the first in the standings in 2012 and 2013 (with a 1st place in the category Tie 50 inches) fell to 3rd place in the latter under the supervision of 50 inches, made by LG (2 s) and Samsung (1).
Vizio has slumped to 5th place in the category of big screen, from No. 4 in 2013 and 1st place with all screen sizes in 2012.
Details of the second half.
Dan Lawlor, JD Power Director, Global Research Operations HD Guru said in a telephone interview on the seven criteria to determine customer satisfaction and the results are weighted in the following order: Power; Reliability; Ease of use; Style / appearance; Characteristics; Price; and warranty.
We wonder what criteria are the number two seller of HDTVs, Vizio U.S. caused a fall suddenly, his response was JD Power No specific information in research.
However, we know that the HD Guru late 2012 Vizio recalled some of its 60 and 70-inch TV , citing video loss "due to premature assembly of chip vendors' failure after the Vizio website. In addition, Vizio continues to receive a large number of consumer complaints about product safety, as seen in consumeraffairs.com
Scroll with 1,000 complaints Vizio 79% of homeowners facing Vizio the lowest "satisfaction" note.
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Details of the survey
Provided the most important results and the methodology of JD Power available
"Customers who buy a smaller TV HD tend to be more price sensitive than those who have to buy a large HDTV that," Christina said Cooley, manage diversified industries services practice at JD Power. "However, we find that customers who buy larger TVs HD more brands and offers research before you. Your purchase compared to small customers who buy HDTVs"
The report measures the satisfaction with the customers who bought an HDTV in the last 12 months. Satisfaction was seven criteria: performance; Reliability; ease of use; Style / appearance; Properties; Prices; and warranty.
The main results
Total satisfaction of customers with less than 50 inches is 844 (on a 1,000-point scale) HDTV.
Total customer satisfaction is a high-definition 50-inch or larger TV 870
Among the customers who are a high-definition TV, 50 inch or bought more the image quality and the prices are often cited as reasons for their choice (62%). Bought to the customer, an HD TV 50 inch low price (73%) is the main reason, followed by the screen size (53%).
The report shows that among the customers who bought a TV 50 inches or more, 32 percent visited the site of the store, compared with 26 percent of those who bought an HD TV 50 inch bass.
Both groups of customers that the store display was their primary source of information during the purchase process, with about half saying it was based primarily on the screens in the stores.
The report shows that 72 percent of customers of high-definition televisions 50 inches or larger and 37 percent of people with less than 50 inch HDTVs have a smart TV. In comparison, 35 percent of customers in high definition televisions 50 inches or more and 11 percent of people with less than 50-inch HDTVs have a 3D TV.
2014 High Definition Television (HDTV) Satisfaction report is based on responses from more than 4,000 customers, based bought an HDTV in the last 12 months. The study was conducted in June 2014. "
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